I want to create…

Increasing comfort, productivity and interaction through products and systems—in order to improve everyday life—is essential to my practice.
Through exploration of rituals, behaviours, anxieties, and science, I strive to create design narratives to offer a simpler, attractive, more personal and emotional experience for the user.
Areas of human centred design that I have explored include; the new era of agriculture and sustainability in domestic farming, alternative methods of cannabis consumption through user generated self-care cannabis infusions, as well as offering peace of mind to people exploring the forest with compact survival essentials.

Designing for the well-being of the planet is as important to me as the well-being of people.
My nomadic lifestyle has resulted in a more selective consumer lifestyle. I invest in fewer items that I intend to use long-term rather than consuming more items, only to retire them to the landfill.
I strive to transfer this philosophy into the products I create in order to encourage sustainability through emotional attachment, material value, and object usefulness.
My collaborative project, Sentimental Stage, encourages customisation of plinths with the user’s sentimental items to offer a home to these objects wherever they may move—touching on all three areas of value listed above.
I believe that this can contribute to minimising waste and its environmental impact.

Whether it be end consumers, industry leaders, material experts or researchers, the insights of these key players have proven to be essential in informing my design directions and solutions.
Observing a head chef enabled me to discover how their kitchen deals with food waste.
Conversation with a sustainable urban farming designer allowed me to learn the fundamentals of hydroponic growing systems.
Reaching out to women in a female cannabis forum initiated a conversation on where their desires lie in regards to consumption methods.
Working on live client projects has taught me how to meet the needs of the brand and their customers.
I believe this collaborative practice is necessary to furthering innovation.

The world is changing every day, every minute, every second—so as designers we must react with it.
Like Victor Papanek shares in his book, Design for the Real World, I agree with the opinion that designers hold the responsibility to design to both high social and moral values when it comes to the actual needs of the world.
This belief faces me with the dedication to tackle current issues in the human environment and discover future opportunities for development where necessary.
Areas of interest that I hope to continue to question include the excess of food, ocean, and by-product waste; change in legal landscape of cannabis; and the future of urban farming.
I appreciate that designing a simple and practical solution to a huge issue can be challenging, but if the outcome can have even a small positive impact on the world I will continue to find the reward in the effort.