Alex – Fixpartner
Daniela Costa, Boat Choksakulnimit + Louis Roberts
December 2015

FIXPERTS is the outcome of a group project in collaboration with the learning programme Fixperts, where we used IDEO’s Human-Centered Design approach for solving a problem for our ‘Fixpartner’ named Alex.

In the Inspiration Phase we observed Alex in her workplace in order to recognise the issues that make a significance negative impact within her daily life.


In the Ideation Phase we identified the potential opportunities for improvements and began to prototype solutions.

And in the Implementation Phase we were able to share our successful solution and artefact with Alex, and we’re able to quantify the new positive impact it could make in her life.